For the Health Of It
Natural Foods Grocery

Natural Foods Grocery

A local grocery for every season, and everybody.


At For The Health of It, we pride ourselves on our ability to satisfy the individual needs and unique specifications of our customers. Our fresh organic product range has been developed to meet the needs of customers and is being continually adjusted to keep pace in the changing marketplace. We strive to be the absolute best organic foods store in Northwest Florida.


We take great pride in providing the 30A and surrounding areas of Blue Mountain Beach, Grayton Beach, WaterColor, Seaside, Rosemary Beach, Panama City Beach, Destin and SanDestin with a large and diverse selection of sustainable foods and other healthy products. Certified organic, natural, local, non-GMO, recycled, green and environmentally friendly are all part of our store’s mission. From the biodegradable cups in our juice bar to the landfill friendly grocery bags, our intention is to bring only the best to our community.


While we do stock many of the industries name brand staples, we also source from our local farmers, cattlemen, bee keepers, bakers, soap-makers and other like-minded folks. We also feature our line of products, all made in our healthy kitchen.


You want organic? We have the South Walton area’s largest selection of organic foods: Grass-fed organic meats, produce, eggs, dairy, cheese, raw foods, beans, grains, coffees & teas, snacks, superfoods (and so much more) and everyday meal supplies are all on hand. We also love to special order interesting new products, so if you don’t see something that’s crucial to your healthy lifestyle, please tell us!!


Our staff will provide you with the help you need whether you are the seasoned organic food junkie or the newbie searching for an introduction into healthy eating.  Don’t hesitate to ask, we love this food and we want you to know about it!

Special Organic Needs


Do you have a special dietary need?
No worries, we got you covered with a comprehensive line of gluten-free, dairy-free, sugar-free, macrobiotic, vegan, soy-free, nut-free, and even Paleo and Keto foods.

Organic Fruits and Vegetables


Organic fruits and vegetables are as natural as you can get. They are grown without the aid of chemical fertilizers and synthetic techniques. They’re also blissfully free of genetic modification. Natural fertilizers and crop rotations are used to get the best quality produce. As a result, organic fruits and vegetables contain 50% more vitamins, minerals and enzymes than intensively farmed produce. They are especially good for growing children!  Not only are these fruits and vegetables much healthier and safer than their commercially grown counterparts, they are also environment friendly.


We are committed to offering the absolute freshest organic fruits and vegetables of the highest quality, while at the same time providing the best service possible. We strive to be courteous, punctual, and complete with every request. At For The Health of It, we have an impeccable track record and reputation within the retail and wholesale organic produce market. We genuinely care about providing the best product and service to each and every one of our customers.